Football Season Tickets On Sale March 1

Feb. 23, 2005

BERKELEY - Following one of the greatest seasons in the history of Cal football - which included a No. 9 final ranking and the team's highest regular-season win total in 55 years - season ticket packages for the 2005 football season will go on sale Tuesday, March 1.

New season tickets, renewals and student season tickets can all be purchased on-line at beginning at 12:01 a.m. March 1. Phone orders for new tickets and renewals can also be made over the phone at (800) GO BEARS beginning at 8:30 a.m. March 1.

Seating locations for new season ticket purchasers are based on donation level, as well as the date on which tickets are ordered. The earlier the order date, the better seating location. Close to 2,000 new season tickets were purchased on the first day season tickets went on sale last year, and the demand is expected to be even stronger this year.

'As the coaching staff continues to move the football program forward, we continue to see increased demand for season tickets,' said Robert Hartman, Cal's associate athletic director for marketing. 'We have added a good number of telephone staff to handle the calls on March 1. However, we still encourage fans to order and renew their season tickets over the Internet. On-line transactions are secure and new season ticket purchasers will get an eight-hour jump on all other new season ticket purchasers who wait to order over the phone.'


RESERVED SEASON TICKETS                $2356 Home Games plus Big Game

GENERAL ADMISSION SEASON TICKETS6 Home Games (no Big Game ticket) $996 Home Games (with Big Game) $144

FAMILY PLAN (2 Adults + 3 Children)6 Home Games (no Big Game ticket) $275Family Plans can add up to 5 Big Game tickets at $45 each.

STUDENTS $896 Home Games plus Big Game

FACULTY/STAFF $18820% discount off Reserved Season package

YOUNG ALUMNI $18820% discount off Reserved Season package

New season ticket purchasers can make general seating location requests with their orders, and exact seating locations will be finalized by June 1.

Attendance at Cal football games has skyrocketed in recent years. Last year alone, attendance increased by almost 26,000 fans per game - the largest increase in NCAA Division I football in at least the past 12 years (complete records not available prior to 1993).

'We expect the Toyota GoldZone to be sold out exclusively to season ticket holders, and we are figuring out new ways to open up more prime seating for our donors,' Hartman said.

This year, season ticket renewals will made available on-line, rather than sent by mail. Renewal information will be e-mailed to current season ticket holders with information on how they can access their renewal application over the Internet.

'Sending renewals to fans via the Internet will help save on paper and postage costs,' Hartman said. 'Our fans are extremely tech savvy and we expect a high percentage of our renewal orders to be placed on-line.'

Renewals can still be placed over the phone if fans do not have Internet access. Fans who renew season tickets are guaranteed the same seating location as last year, as long as they meet the minimum donation level for their seating section and their order is received by the April 8, 2005 renewal deadline.

The Cal football schedule features a six-game home slate with the Nov. 12 game against national champion USC highlighting the Memorial Stadium calendar. The Big Game at Stanford Nov. 19 is also included in all reserved season ticket packages. General Admission season ticket packages start at $99, and reserved season ticket packages, which include the Big Game, are $235.

The Golden Bears, who finished 10-2 during the 2004 campaign, return nine starters from last year's squad, feature an incoming recruiting class ranked as high as eighth nationally and already appear in several Top 25 polls for the 2005 season.

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