#Chillin4Charity: Pac-12 Networks coaches, players take Cold Water Challenge
Coaches, players and many others from around the Pac-12 are getting a jump start on staying cool this summer, for a great cause.
The "Cold Water Challenge" began in Tucson earlier this week, when Arizona Wildcats women's basketball coach Niya Butts and several of her players challenged several of their peers to take huge buckets of chilly water to benefit the Kay Yow Cancer Fund.
It's a simple concept — Butts and her players challenged fellow coaches and players to get doused within 48 hours of being "called out" on the Internet. Butts is donating $50 for each coach that responds to the challenge, but if they don't, they have to donate $250 to the Kay Yow Cancer Fund. Student-athletes are contributing community service hours as well.
Named for the legendary North Carolina State women's basketball coach, the Kay Yow Cancer Fund has raised upwards of $8 million toward ending women's cancers, and uniting people behind a common cause, since its inception in 2009.
Pac-12 Networks' Mike Yam and Ashley Adamson are the latest to take an ice bath, joining a mushrooming movement. Here's a recap of #Chillin4Charity ice baths throughout the Pac-12 so far: