Pac-12, Cooper Tire partner for 2016 Pac-12 Football Championship Game
SAN FRANCISCO – The Pac-12 Conference has named Cooper Tire as the Official Tire of the 2016 Football Championship Game to be played at Levi’s Stadium in Santa Clara, Calif., on Friday, Dec. 2, it was announced today.
The partnership aligns Cooper with Pac-12 football all season long with advertising and highlight features in all Pac-12 football games on Pac-12 Networks. In addition, during the Pac-12 Football Championship Game, Cooper will have an on-field presence with stadium signage, video board features and inclusion in the roster card.
The agreement enhances the relationship between the two organizations. In early 2016, Cooper was named the Official Tire Partner for the 2016 Pac-12 Men’s Basketball Tournament, which included media coverage on Pac-12 Networks.
“Pac-12 is thrilled about partnering with Cooper for our flagship football event,” said Neil Davis, Executive Vice President of Sales. “The Pac-12 stands for excellence and we look forward to collaborating further with Cooper, a company that has been producing quality tires for over 100 years.”
“This is a natural extension of our partnership,” said Jessica Egerton, Cooper’s Director of Brand Development. “Like Cooper, the Pac-12 is devoted to excellence and traditions that deliver outstanding performance, making them the perfect complement to our brand. We are excited to enhance our partnership and expand our presence in collegiate sports.”
The Pac-12 Football Championship Game will be played for the third year in a row at Levi’s® Stadium on Friday, Dec. 2, 2016. The game will feature the Pac-12 North champion versus the Pac-12 South champion with a berth in the Rose Bowl on the line. For more information about the game and for pre-sale tickets starting Aug. 1, visit Pac-12.com/tickets.
About Pac 12
The Conference has a tradition as the “Conference of Champions,” leading the nation in NCAA Championships in 51 of the last 56 years, with 488 NCAA team titles overall. The Conference comprises 12 leading U.S. universities: The University of Arizona, Arizona State University, the University of California-Berkeley, the University of California at Los Angeles (UCLA), the University of Colorado, the University of Oregon, Oregon State University, Stanford University, the University of Southern California, the University of Utah, the University of Washington and Washington State University. For more information on the Conference’s programs, member institutions, and Commissioner Larry Scott, go to www.pac-12.com/conference
About Pac-12 Networks
Pac-12 Networks is the innovative TV and multimedia company of the Pac-12 Conference, and is the first such company to be wholly owned by 12 universities. Pac-12 Networks incorporates one national and six regional television networks, plus extensive digital content accessible through social media, university websites, and Pac-12 Now, its TV Everywhere service. Each year, Pac-12 Networks offers live coverage of 850 sporting events, making it one of the top live sports producers in the country. In addition, Pac-12 Networks creates extensive original programming, provides visibility for marquee football and basketball events as well as traditionally under-served women’s and Olympic sports. Pac-12 Networks also provides training and paid internships for thousands of students of the Pac-12’s member universities, preparing them for careers in media. With headquarters in San Francisco’s SOMA District, Pac-12 Networks draws on the creative, entrepreneurial, and technological culture of the Bay Area and nearby Silicon Valley. For more information, go to http://pac-12.com/networks.
About Cooper Tire & Rubber Company
Cooper Tire & Rubber Company (NYSE: CTB) is the parent company of a global family of companies that specializes in the design, manufacture, marketing and sale of passenger car and light truck tires. Cooper and its subsidiaries also sell medium truck, motorcycle and racing tires. Cooper's headquarters is in Findlay, Ohio, with manufacturing, sales, distribution, technical and design operations within its family of companies located in more than one dozen countries around the world. For more information on Cooper, visit www.coopertire.com, www.facebook.com/coopertire or www.twitter.com/coopertire.