Jan. 31, 2003

TEMPE, Ariz. - Arizona State University has announced a significant change in pricing on season and single-game ticket prices for the 2003 football season, Sun Devil Director of Athletics Gene Smith announced Friday.

Every ticket category available to the general public was reduced by some percentage. Sun Devil season tickets and single game tickets, depending upon seat location, were reduced by as much as 38 percent. In fact, 51-percent of the total seats in Sun Devil Stadium have been reduced between 16 and 38-percent.

'By cutting our prices we have responded to the market and to what people have given us in terms of feedback,' says Smith. 'We hope that these price levels can translate to additional season ticket holders.'

An informal survey of the remaining Pacific-10 Conference schools by the ASU Athletic Ticket Office shows that ASU will have the lowest prices on season and single-game tickets, top to bottom, in 2003.

The benefits of owning season tickets to ASU football include insuring a seat for the ASU-UA game (ASU's arch-rival date Nov. 28), bowl game ticket priority and the opportunity to purchase a parking pass. Season ticket holders also receive additional price savings by purchasing season tickets in non-donation sections rather than purchasing on a single-game basis.

In addition to the overall drop in season and single-game ticket prices, the department has also increased the pricing opportunities for ASU fans throughout the stadium, offering a variety of different pricing structures to meet the needs of all constituents. New price levels include: lower and upper endzones and split level pricing in the upper level sidelines.

ASU is also pleased to announce the creation of 'Koetter's Korner' in Section 1 of Sun Devil Stadium. 'Koetter's Korner' (Section 1) will now offer fans the opportunity to purchase tickets for $5 each game. The seating capacity in 'Koetter's Korner' is limited to 434 seats and will be open to the general public on a first-come, first-served basis. Tickets in 'Koetter's Korner' will go on sale the Monday before each home game. Ticket limits will be imposed in order to guarantee the opportunity for as many patrons as possible to take advantage of this exciting offer.

ASU officials have borrowed the concept of the 'Pac-10 Pack' from Sun Devil men's basketball, creating a four-game package (USC, Oregon, California and Arizona) for $120 each. There are 2,700 seats that will be available in this category in sections 12, 13, 24 and 25 (lower level).

ASU football season ticket renewal forms will be mailed February 4, 2003. New season tickets will go on sale on Tuesday, February 11 at the Sun Devil Athletics Ticket Office (480-727-0000). The renewal deadline is Friday, March 7. 2003 single-game tickets go on sale Friday, August 1.

2003 Football Ticket Prices

Season Tickets - Sideline Old Price New Price
Lower $185 $155* (8,055 seats with no SAF gift)
Upper $185 $125* (2,389 seats with no SAF gift)
Upper (rows 25-37) $185 $100* (1,844 seats with no SAF gift)
Loge $185 $155* (every seat requires a SAF gift)
Season Tickets - Endzone Old Price New Price
Lower $140 $100
Upper $140 $75* (6,006 seats with no SAF gift)
Loge $140 $155* (every seat requires a SAF gift)
Junior/Senior $105 $60
Family Plan $70 $50
* Some seats require
Sun Angel Foundation Gift
Koetter's Korner Old Price New Price
Section 1 (all seats/all games) n/a $5
Single-Game Tickets - Sideline Old Price New Price
Lower $30 $30
Upper $25 $25
Upper New n/a $20
Loge $85 $85
Single-Game Tickets - Endzone Old Price New Price
Lower $24 $20
Upper $24 $15
Junior/Senior (upper and lower) $12 $10
Loge $85 $85

Note: All non-loge single-game tickets for the Arizona game on Nov. 28 are $40.

The Sun Devils are coming off a third-place finish in the Pacific-10 Conference and a Holiday Bowl berth versus No. 6 Kansas State. ASU posted an 8-6 won-loss record in 2002 and returns nine starters on offense and seven on defense, including junior quarterback Andrew Walter and junior safeties Jason Shivers and Riccardo Stewart. The Sun Devils return 37 lettermen in 2003, including 21 on offense.

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