Pac-12 Networks welcomes Kimberly Neel as Vice President of Integrated Marketing and Sales
PAC-12 NETWORKS WELCOMES KIMBERLY NEEL AS VICE PRESIDENT OF INTEGRATED MARKETING & SALES
SAN FRANCISCO, CALIF. – Pac-12 Networks announced today that Kimberly Neel has joined its team as Vice President, Integrated Marketing & Sales. In her new role, Neel will help lead an integrated sales and marketing team that sells linear and digital media to advertisers as well as sponsorships to Pac-12 Conference events. In addition, she will focus on designated national sales markets and expanding new business efforts for the innovative TV and multimedia company of the Pac-12 Conference.
Coming off several recent announcements which included naming 76 as the official sponsor of the Pac-12 Football Championship Game and Opus Bank as the official bank of the Pac-12, Pac-12 Networks continues to build momentum as it enters its fifth year. Neel, who brings more than 15 years of multimedia experience with her to the position, is excited about the opportunity to help lead the brand forward.
“The ability to understand and engage with sports fans across a variety of innovative marketing and experiential assets is critically important,” Neel said. “It’s a pivotal time as the media landscape evolves. The Pac-12 Networks’ ability to offer over 850 live events and more than 500 hours of studio programming enables us to be in a position of strength and continue to provide the right integrated marketing and sales solutions for our current and future partners.”
Prior to joining Pac-12 Networks, Neel worked for ESPN as a multimedia executive. She has also served in account executive roles at ESPN High School and ESPN Television and has worked across the industry at companies such as MTV Networks and Turner Sports. Neel received her degree in Political Science from the University of California, Irvine.
About Pac-12 Networks
Pac-12 Networks is the innovative TV and multimedia company of the Pac-12 Conference, and is the first such company to be wholly owned by 12 universities. Pac-12 Networks incorporates one national and six regional television networks, plus extensive digital content accessible through social media, university websites, and Pac-12 Now, its TV Everywhere service. Each year, Pac-12 Networks offers live coverage of 850 sporting events, making it one of the top live sports producers in the country. In addition, Pac-12 Networks creates extensive original programming, provides visibility for marquee football and basketball events as well as traditionally under-served women’s and Olympic sports. Pac-12 Networks also provides training and paid internships for thousands of students of the Pac-12’s member universities, preparing them for careers in media. With headquarters in San Francisco’s SOMA District, Pac-12 Networks draws on the creative, entrepreneurial, and technological culture of the Bay Area and nearby Silicon Valley. For more information, go to http://pac-12.com/content/about-pac-12-networks.