Popular Mechanics has been great at a lot of things since first being published in 1902, including being a go-to publication for all things tech, consumer electronics and everything science and gadget-related.
Today, they were super great at making the passionate Utah Utes fan base very, very irritated, and possibly giving head coach Kyle Whittingham some easy bulletin board material going into next Thursday's season opener.
You see, in the September issue of the magazine, their recurring "calendar" for September denotes that college football season begins Sept. 3. Awesome! But wait! What did you say about our Utes?
This edition of Popular Mechanics has become bulletin-board material for Utah vs. Michigan: http://t.co/U1nuwoqO8q pic.twitter.com/gB8qTCWc2T
— Alejandro Zúñiga (@ByAZuniga) August 25, 2015
"College football season gets underway tonight with the University of Michigan in a cupcake game against Utah," the calendar entry reads.
Predictably, Utah Twitter reacted with reasonable angst. Perhaps while researching such interesting (and pretty awesome) web site articles like "What Happens When A Flaming Drone Hits A Propane Filled Balloon?," they forgot that Utah went to Michigan last year and came home with a dominating 26-10 victory.
This is how Utes fans got after Popular Mechanics on Twitter:
A cupcake, @PopMech? Just wondering. Asking for a friend. pic.twitter.com/T7yzcAahcO
— Pac-12 Networks (@Pac12Networks) August 25, 2015
@Blue_Maize @UtahPigBus I love @umichfootball is embracing @PopMech writing the Utes off as a cupcake game. Please enjoy your visit!!!!!
— Ed DeLaCruz (@UtahManEd) August 25, 2015
@JHiser10 @PopMech Also must have forgotten last year's 26-10 loss to Utah in Ann Arbor.
— Knute Rockne (@Rocknes_Ghost) August 25, 2015
@Pac12Networks @PopMech massive blunder! Tune in Thurs to see those #cupcakes Stick to cars & leave the football to those who know #GoUtes
— Jason Hall (@jhallito) August 25, 2015
By calling @Utah_Football a cupcake, @PopMech supplied the Utes with more bulletin board material than Michigan could have on its own. #Utes
— John Coon (@johncoonsports) August 25, 2015
WHERE ARE THE FLYING CARS YOU PROMISED ME 10 YEARS AGO @POPMECH!?!
— UteDaddy (@utedaddy) August 25, 2015
I just ate a muffin, that's kind of like a cupcake right @PopMech?
— UteDaddy (@utedaddy) August 25, 2015
@Pac12Networks @PopMech One of these things is not like the other. #cupcake #beatmichigan #goutes pic.twitter.com/eiGwc2wCE4
— mjo (@mckinleyj) August 25, 2015
I guess we'll be seeing about this on Sept. 3, right?